No rest for the wicked – even on holiday, Kiwis are hooked to the net

On August 02, 2010 at 12:00 AM

Almost one in four New Zealanders access the internet every day they are on holiday

New Zealanders are spending their holidays surfing the internet rather than the waves, according to new research from, operated by Expedia Inc., the world’s largest online travel company.

In a survey of over 500 New Zealanders*, found that more than one in ten (13 per cent) Kiwis access the internet up to as much as five times a day when on holiday, while a quarter (24 per cent) say they access the internet at least daily. Those on an internet-free holiday are clearly the minority, with only 18 per cent refraining from using the internet at all when on holiday.

Although Kiwis primarily use the internet to keep in touch with family and friends when on holiday, the research found that New Zealanders are also using the internet to take control of their holiday experience. Well over half (59 per cent) of Kiwis say they use the internet to check their bank balance, ensuring their holiday finances are in order and a further 31 per cent say the internet acts as a useful travel guide when on holidays, giving details of the destination as well as recommendations for restaurants, activities, etc.

The top five reasons for checking the internet when on holidays, according to survey are:




To keep in touch with family and friends


To check bank balance


To check the news


As a travel guide for the destination


For status updates on Facebook and Twitter

Keeping in touch with family and friends

Known for their devotion to social networking sites such as Facebook and Twitter, the Expedia research found that half of Gen Y New Zealanders (51 per cent) update their Facebook or Twitter status when on holiday and a further seven per cent keep their Facebook friends updated with their holiday news at least once a day. One in twenty Gen Y Kiwis claim they check social networking sites every hour when on holidays.

However, Gen Y Kiwis aren’t the only ones updating their friends on their holiday antics. Eleven per cent of New Zealanders aged 45 – 64 admit they too update their status on social networking sites whilst on holidays, keeping friends and family in the loop with their holiday news.

Keeping in touch with the office

Almost a third (31 per cent) of Kiwi men say they use the internet on holiday to manage and respond to work emails whereas only 20 per cent of New Zealand women say they keep in touch with their work emails when on holidays. 

Louise Crompton, marketing manager at, comments on the survey findings: “It is fascinating to see how many Kiwis enjoy keeping their friends up to date with their holiday news, when traditionally a holiday was seen as an opportunity to take a break from our busy work and social lives.

“It is encouraging to see New Zealanders using the internet to find out more about the destinations they are visiting. At Expedia we believe that where you book matters, which is why we have destination guides, thousands of traveler reviews and bookable sightseeing tours and activities all in one place to help Australians have a great holiday.”

To view this and other media releases, visit the new Expedia Press Centre at

Notes to the editor

*About the survey

Pureprofile fielded the online survey on behalf of™ and between the 1st and 4th of March 2010 among a nationwide cross-section of 500 adults aged 18+ in New Zealand. The data was weighted to be representative of the total Australian population on the basis of gender, location and age. With probability samples of this size, one can say with 95 per cent certainty that the results for the sample have a sampling error of plus or minus two percentage points.

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